Eat Well

Eat Well is our health seal of approval, found on hundreds of products across the Foodhall. From the freshest fruit and veg to speedy dinner ideas and grab-and-go lunches, Eat Well makes it simple and easy to find healthy choices - all you have to do is follow the flower!

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What is Eat Well?

The Eat Well flower is only given to products that meet evidenced-based criteria developed by our nutritionists and endorsed by the British Nutrition Foundation. This means that all products which carry the Eat Well flower offer a health benefit and support a balanced diet—so you can trust it. And the best part? Because it’s from M&S, you can be sure every Eat Well product you choose will taste great too.

Browse all Eat Well

The FA's The Greater Game

We are a proud partner of The Greater Game, an inspiring FA programme that uses football to help young people boost their health and well-being. As part of this partnership, we’re passionate about supporting young footballers in learning how to fuel their bodies for the game. To help spread the message, we’ve teamed up with the ever-brilliant Jack Whitehall, who’s taken on the role of Health and Nutrition Consultant for the England men’s and women’s football teams. In his new role, Jack’s been absorbing all the insider tips to help keep players in top form. Here’s what he’s learned along the way – straight from the pitch:

Pre-game: Carbs are key – they're the fuel that power you up for the game ahead.
Post-game: Protein is your best friend – it helps muscles recover and keeps you fuller for longer.
Hydration: Staying hydrated keeps you at your best, both on and off the pitch.
Super subs: Swap out your afternoon sweet treat for something fresher – fruit’s a great pick for a tasty, lighter option.

Eat Well in the Foodhall

There are more than 1,800 Eat Well products across our Foodhall, to help you get the variety you need for a balanced diet. Whether you want to cook a meal from scratch, grab a healthy snack on the go, or need something to quench your thirst, you're never far from something delicious and nutritious at M&S.

Explore Eat Well products in our digital catalogue, and easily create your own meals or find inspiration in our recipe hub, featuring specific recipes which use Eat Well products from our Foodhall.

Browse Eat Well in store

Eat Well recipe ideas

Discover our Eat Well recipes, created in collaboration with M&S in-house nutritionists to help you maintain a balanced diet. Why not try this harissa cod traybake with grapefruit salsa? Bold and flavourful, this ultra-easy traybake is ready in just 30 minutes. Whether you're looking for a satisfying breakfast, a light lunch, or a nourishing dinner, these recipes offer a variety of tasty options that align with our evidence-based nutrition standards.

Let's cook

Tips from the M&S nutritionists

Sophia Linn, head of health and nutrition at M&S Food says: “At M&S, we believe the key to a balanced diet is providing delicious and healthy choices with for every occasion. It’s not about restriction and restraint but providing more nutritious foods for our customers, and never compromising on quality."

• Eat more fruit and veg – whether it’s five portions or 30, increasing your fruit and vegetable intake helps to achieve a healthy balanced diet through vitamins and minerals. Choosing a variety of types and colours can help reduce risk of deficiency in the diet and increase fibre intake.

• Choose wholegrain carbohydrates – around one third of your daily diet should be starchy carbohydrates. Bread, rice and pasta are all good sources of energy and choosing wholegrain varieties helps to increase your fibre intake.

• Choose lean protein – whether it’s beans, pulses, fish, eggs or lean meat, lean protein is great for a healthy diet. Including dairy or fortified dairy alternatives in your diet is a good source of vitamins and minerals.

More healthy tips

Aim for two portions of fish a week – with one being an oily fish such as salmon, mackerel, or sardines, for your quota of heart-healthy omega 3.

• Manage the amount of saturated fat, sugar, and salt in your diet – choose items which have mostly green and amber food labelling to help you.

• Drink plenty – 6-8 glasses a day (around two litres) of fluid, ideally water. Or opt for sugar-free drinks including tea, coffee, herb or fruit teas, milk or fortified dairy alternatives. One 150ml glass of fruit juice or smoothie counts too.

• Get active every day – anything that gets your heart beating faster, whether it’s walking, gardening or dancing. Being active also helps improve sleep and mood, and helps to relieve stress.

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Published 12.27.2024