Worlds Apart

50m views, YouTube ‘best ad’ April 2017

3x Cannes-winning award entry

A social experiment to prove that, no matter our differences, we can all find common ground.


  • Role Writer, Creative Director

  • For Heineken UK

  • Date February 2017

  • Type Globally-Awarded campaign. Heineken UK’s most effective piece of work, ever. 50m+ views, 14.8m+ organic, YouTube Effectiveness Award-winner.

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